About Me
Empowering Brands with Precision Marketing, Smarter Tracking, and Scalable Results.
Sayela Akter
I’m Sayela Akter, a performance-driven Digital Marketing Specialist passionate about helping businesses scale through powerful advertising, accurate tracking, and smart data strategies. I specialise in Facebook & Instagram Marketing, Conversion API integration, Server-Side Tracking, CRO, and advanced analytics setup using tools like Google Tag Manager and Facebook Pixel.
With a strong focus on performance and precision, I help brands overcome tracking challenges, optimise their ad spend, and unlock sustainable growth. Whether it’s fixing broken data flows, improving ROAS, or auditing underperforming ad campaigns, I work with clarity and purpose to ensure every step aligns with business goals.
I believe in a strategy that’s not only creative but measurable. By combining tech, data, and marketing psychology, I turn complex digital problems into scalable solutions. If you’re looking for someone who understands the full funnel from tracking to conversion, I’m here to support your digital journey with integrity, insight, and innovation.
Key Features
As a performance-focused digital marketing expert, I deliver tailored solutions that blend advanced tracking, strategic ad optimisation, and conversion-focused execution. Here’s what you can expect when working with me:
Comprehensive Tracking Solutions
Implement powerful tools such as Google Tag Manager, Google Analytics 4, and the Facebook Conversion API to ensure accurate and reliable data tracking across all platforms.
Server-Side Tracking
Adapt to privacy updates and browser restrictions with server-side tracking setups that maintain reliable data flow and ensure your conversion events are captured correctly.
Data-Driven Advertising
Maximise ROI through fully optimised Facebook Ads and Instagram campaigns, reaching the right audience at the right time with the right message.
Ecommerce Enhanced Tracking
Set up advanced tracking for eCommerce platforms to understand user behaviour, track purchases, and make informed, data-backed decisions to grow your store.
Custom Reporting Dashboards
Visualise your campaign performance in real-time using custom dashboards built in Looker Studio, designed to reflect your business goals and KPIs.
Conversion Rate Optimization (CRO)
Boost sales by analysing user behaviour and making strategic improvements to your website and landing pages to increase conversions and lead generation.
Multi-Platform Integration
Seamlessly connect tracking across multiple platforms such as Shopify, WordPress, WooCommerce, Wix, and more, creating a unified marketing system.
Funnel Optimization
Refine and optimise customer sales funnels to improve user experience, reduce drop-offs, and increase your overall conversion rate from first click to final sale.