Facebook Pixel Setup
Capture the Right Data to Improve Targeting, Retargeting, and ROI
Not sure if your Facebook ads are tracking correctly? Missing conversions or seeing inaccurate data in your reports? You’re not alone, and I’m here to help.
With expert Facebook Pixel Setup, I ensure your tracking is implemented properly from the beginning. A well-configured pixel allows you to measure key actions, optimise ad delivery, and unlock better audience targeting and retargeting.
I don’t just install the pixel and move on. I help you define the most important events for your business, such as purchases, sign-ups, leads, or page views, and make sure each one is tracked accurately across your website. Every event is tested and aligned with your advertising goals.
Whether you’re running eCommerce, lead generation, or funnel-based campaigns, I set up your pixel to give you the insights you need to improve performance and grow. When paired with tools like Conversion API and Google Tag Manager, your tracking becomes more complete and reliable.
Why Facebook Pixel Setup?
Accurate tracking is the foundation of successful Facebook advertising. Without a properly installed and configured pixel, you may miss out on valuable data that helps optimise your campaigns, retarget visitors, and measure results effectively. Setting up your Facebook Pixel the right way allows you to make better decisions, improve performance, and scale with confidence.
Track Key Events That Matter
The Facebook Pixel helps you track important actions like purchases, sign-ups, add-to-cart events, and page views. We help you identify which events align with your goals and ensure each one is implemented correctly to capture real-time data from your website.
Improve Targeting and Retargeting
With a properly functioning pixel, you can build custom audiences, create lookalike segments, and retarget visitors who showed interest but didn’t convert. This improves your campaign relevance and increases the chances of turning visitors into customers.
Campaigns More Effectively
Better data means better optimisation. Facebook uses pixel data to understand which users are most likely to take action. We make sure your pixel is feeding accurate information back to the platform so your ads are delivered to the right people at the right time.